Zaha Hadid Collection 2016

Zaha Hadid Objects Collection

Tomorrow supported Zaha Hadid Architects on the launch of Collection 2016, a new range of gifts and homeware accessories by the Zaha Hadid Design Studio. In a fully integrated PR campaign Tomorrow targeted UK and international design and lifestyle publications with a range of stories focusing on key products within the collection. To date, Tomorrow has secured over 50 pieces of press coverage on the new collection in key international titles, including Wallpaper* (UK), Architectural Digest (Russia), The Evening Standard (UK), Elle Decoration (Spain) Elle Decoration (Italy), Icon Design (Italy), The National (UAE) in print and online, Identity Magazine (UAE), Living Etc (Brazil), Architizer (USA), Designboom (China), Conde Magazine (Taiwan) and Dezeen (UK). Tomorrow also secured interviews for The National (UAE) Rob Report (USA) and Metropolis Magazine (USA). Tomorrow has also overseen the gifting of the new Solis scented candle to a selection of Key UK and international press in the run to Christmas.